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Crimestoppers supports SelectaDNA in drive to reduce burglaries across UK

In order to help make communities across the UK safer, Crimestoppers, the independent crime-fighting charity is now supporting the theft and burglary deterrent, SelectaDNA.

SelectaDNA is seen as a market leader in the asset protection field, with a reputation as a trusted crime fighting tool deployed by almost 90% of UK police forces to reduce burglary, assist in the recovery of stolen property and secure convictions.

Previously only available through Police crime reduction initiatives, SelectaDNA will now become more widely available to the public through a number of new retail and membership channels.

SelectaDNA can be used to mark and protect valuable possessions and assets ranging from laptops, cars, motorcycles, jewellery and fine art to marine craft, tools, plant and machinery, caravans and trailers.

Possessions marked with SelectaDNA immediately become a hard target for thieves as criminals know how powerful DNA is in linking them to crimes.

The SelectaDNA product range is tested to the industry standard PAS820, achieving the highest Grade A External rating. The system is also Secured by Design and Thatcham accredited. Its database is the only one of its kind in the UK to hold LPS1224 Issue 3 accreditation.

Produced by Selectamark, a London-based UK security business with over 30 years' experience helping police reduce burglary, SelectaDNA is a proven theft deterrent. It was used by Greater Manchester Police to reduce burglary by 83% in a local crime hotspot area.* Greater Manchester Police said SelectaDNA had not only 'exceeded expectations' in significantly reducing burglary, but its use helped increase public confidence in local police and brought the community closer together.

For more than 25 years, Crimestoppers has helped to detect, reduce and prevent crime, by taking anonymous information via their 24/7 phone number 0800 555 111 and online form at

Since Crimestoppers began in 1988, it has received over 1.7 million actionable calls, resulting in more than 138,000 arrests and charges. Nearly £135 million worth of stolen goods has been recovered and nearly £333 million worth of illegal drugs has been seized.

James Brown, Managing Director of Selectamark said: "Having the support of Crimestoppers will help us provide the public with a completely trusted and cost-effective solution to deter burglary and theft."

He added: "Crimestoppers' vision of helping people who want to stop crime that hurts them, their family and their community, fits perfectly with Selectamark’s core values and security solutions."

Rodger Holden, Director of Development for Crimestoppers, said: "Crimestoppers is always looking to work with organisations that share our passion for keeping communities safe, and Selectamark certainly impressed us with their ambition.

"We’re pleased to support their products and hope that they prove to be successful in bringing down the number of people impacted by burglary and theft."

*Based on a 1,000 home crime reduction initiative in North Manchester in 2011.

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